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Superior Customer Value: Strategies for Winning and Retaining Customers, Third Edition

by Art Weinstein

A customer-centric culture provides focus and direction for the organization, ensuring that exceptional value will be offered to customers - this, in turn, results in enhanced market performance. Unfortunately,...


BSS: Great Selling Skills

by Bob Etherington Etherington

Nearly everyone within a company is involved in selling at one level or another. Yet, the majority of those people are not professional frontline salespeople - they have never received any training in selling...


Selling With Intention: The Mindset And Tools You Need To Double Or Triple Your Sales This Year

by Ursula C Mentjes

While there are many books on selling, most of them focus on the same sales concepts and methods and completely disregard the most important element of the sales process - what the Sales Person or Entrepreneur...


Sales Seduction - Why Do You Say Yes?

by Rhondalynn Korolak

Want to Influence More Prospects to Say "Yes" to Your Message? What you will discover in this book has the power to transform your results exponentially-because it will simplify your message, amplify retention,...


Making Them Believe: How One of America's Legendary Rogues Marketed ''The Goat Testicles Solution'' and Made Millions

by Dan S Kennedy

IN THIS BOOK---DISCOVER...Dynamic pathways to Maximum AUTHORITY---so that you are sought out and your 'prescriptions' accepted without question; two kinds of CLARITY essential for marketing success---missing...


Make 'Em Laugh & Take Their Money: A Few Thoughts On Using Humor As  A Speaker or Writer or Sales Professional For Purposes of Persuasion

by Dan S Kennedy

Drawn from 30 years' experience as a popular professional speaker, author of 13 books, columnist and advertising copywriter, Dan Kennedy looks at humor as an instrument of persuasion and influence. Anyone--amateur--or...


Secrets of Closing the Sale

by Zig Ziglar

Advice from one of the country's most respected experts on leadership. Includes up-to-date business models and success stories. Now in paper!


Unlimited Sales Success: 12 Simple Steps for Selling More Than You Ever Thought Possible

by Brian TRACY & Michael Tracy

Learn the world's most powerful selling techniques-from the undisputed master of sales!


100 Great Branding Ideas

by Sarah McCartney McCartney

Every company, product and service is considered to be a brand today. How you manage and grow that brand can make or break your business. This book contains 100 great branding ideas, extracted from the world's...


The Power of Habits

by Randy Schuster

The Power of Habits:How to Become a Rainmaker will illustrate several practical strategies that you can implement to take your business to new heights. Filled with real life stories, this book will help explain...


Sell the Feeling: The 6-Step System That Drives People to Do Business with You

by Larry Pinci & Phil Glosserman

This unique guide shows readers not only how to master their buyers psychology, but how to master the "inner game" of selling. This practice can inspire readers to view themselves and selling in a positive light--feelings...


Sales Success (The Brian Tracy Success Library)

by Brian TRACY

The difference between top sales professionals and their less successful peers is that they perform just a little bit better in certain critical areas. In this compact and convenient guide, sales trainer extraordinaire...


What More Can I Say?: Why Communication Fails and What to Do About It

by Dianna Booher

An essential guidebook for honing business communication skills...

 

Communications expert Dianna Booher provides an essential nine-point checklist for success in the art of communication and persuasion—for...


6 Practical Tips for Closing Automotive Sales

by Tom Hopkins

Having a well-trained sales team is like having insurance for your advertising dollars. Your marketing efforts capture the attention of buyers. The sales team converts those efforts into closed sales and satisfied...


Strategies for Finding More Business Than Ever

by Tom Hopkins

Hate prospecting? Wish you could build a business without ever having to do it again? When you master the strategies of prospecting like a pro, you'll build a pipeline of leads and be happy to make prospecting...


Closing Sales is Easy: Once You Know How

by Tom Hopkins

The fun part of selling yourself, a product or a service is the demonstration or presentation. But the aspect of selling that makes you successful is having the ability to close the sale, get the decision made...


Building a 6 Figure Sales Career: How to Develop the 4 Golden Pillars of Sales Success

by Chris Widener

Do you know a person who just seems to "have it all" when it comes to closing sales deals? What is it about that person that makes them wealthy? In this program, best-selling author Chris Widener outlines the...


The Art of Selling to the Affluent: How to Attract, Service, and Retain Wealthy Customers and Clients for Life

by Matt Oechsli

This insightful book shows salespeople how to meet the needs of affluent clients-from the initial contact, to the sales presentation, to providing the level of service and quality they expect, to securing them...


NO is Short for Next Opportunity: How Top Sales Professionals Think

by Martin Limbeck

NO Is Short for Next Opportunity is a confidence booster for sales professionals that inspires them to develop the right attitude toward selling so they will seal more deals.


Crush Price Objections: Sales Tactics for Holding Your Ground and Protecting Your Profit

by Tom Reilly

Hold the line on price in every transaction- from the leading expert on Value-Added Selling!

These days it seems like we're always in a buyer's market. But even at a time when the word value is used interchangeably...