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Pocket Guide to Selling Services and Products

by Peter Morris & Malcolm McDonald

First published in 1995. Routledge is an imprint of Taylor & Francis, an informa company.


The Opening Playbook: A Professional's Guide to Building Relationships that Grow Revenue: A Professional's Guide to Building Relationships that Grow R

by Andrew Dietz

YOUR GAME PLAN FOR WINNING BUSINESS RELATIONSHIPS

Just like a football game, client building requires a solid strategy executed by a series of well-designed plays. While the ultimate objective of a sports team...


Authenticity: The Head, Heart, and Soul of Selling

by Ron Willingham

Most sales training focuses on getting to know the product, analyzing the market, and identifying the competition, but there is more to sales success than that. Successful selling takes three types of preparation:...


1001 Ideas to Create Retail Excitement: (Revised & Updated)

by Edgar A. Falk

In a new, completely revised and updated edition of his 1999 classic 1001 Ideas to Create Retail Excitement, public relations and marketing guru Edgar Falk shows small, medium, and large business owners how...


Conversations That Win the Complex Sale:  Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals

by Erik Peterson & Timothy Riesterer

Win more deals with the perfect sales story!

"Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe the concepts are core to engaging in customer...


The Integration Imperative: Erasing Marketing and Business Development Silos -- Once and for All -- In Professional Service Firms

by Suzanne C. Lowe

When it comes to competing effectively, achieving financial success, and delivering optimal client service, professional and B2B firms keep looking for the Holy Grail in all the wrong places: "Hire big-time...


The 6 Figure Stylist-Secrets to Exploding Your Beauty Industry Business & Creating Success by Design

by Jaye Renee'

Put MORE PROFIT in YOUR Pockets! No one can deny it: the old beauty industry is BROKEN and GONE FOREVER. It will never be as it was. In its place a NEW ERA has emerged. Clients have power and are more skeptical...


The Collaborative Sale: Solution Selling in a Buyer Driven World

by Keith M. Eades & Timothy T. Sullivan

Buyer behavior has changed the marketplace, and sellers must adapt to survive

The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the definitive guide to the new reality of sales. The...


Lead Generation For Dummies

by Dayna Rothman

Learn how to get your message heard above the online noise

The buying process is greatly changed. With the Internet, the buyer is in charge. If your product is going to compete, you need to master 21st century...


Life & Health Sales Essentials Series

by Esq. William H. Byrnes & Esq. Robert Bloink

The National Underwriter Sales Essentials Series combines all of the most practical, proven sales techniques advisors, agents, brokers, producers, sales managers or agency owners need to convert prospects into...


The Art of Connecting: How to Overcome Differences, Build Rapport, and Communicate Effectively with Anyone

by Claire Raines & Lara EWING

In an increasingly diverse workplace, it's more important and challenging than ever to communicate well. We must build bridges that cross our differences to connect our similarities. The Art of Connecting reveals...


Bids, Proposals and Tenders: Succeeding with effective writing

by David Nickson

This book is a must-have for anyone producing bids and proposals ranging from short covering letters through to tenders for major corporate or government procurement. Its contents and practical advice will prove...


Making Millions in Direct Sales: The 8 Essential Activities Direct Sales Managers Must Do Every Day to Build a Successful Team and Earn More Money: Th

by Michael Malaghan

A direct sales superstar offers his tips on how to manage and grow quotabusting sales teams

One of today's fastest-growing enterprise sectors, direct sales employs 10 million people. Of that number, 2 million...


The 10 Immutable Laws of Power Selling: The Key to Winning Sales, Wowing Customers, and Driving Profits Through the Roof: The Key to Winning Sales, Wo

by James DeSena

Reveals the secrets behind the phenomenal success of today's top sales professionals

In The 10 Immutable Laws of Power Selling, leading sales consultant and trainer James DeSena reveals the secret behind the...


Value-Added Selling:  How to Sell More Profitably, Confidently, and Professionally by Competing on Value, Not Price 3/e

by Tom Reilly

Your customers have come a long way since Value-Added Selling was published twenty-five years ago. More knowledgeable, proactive, and price conscious, they regularly scour the Internet for low prices and have...


Winning Sales Letters From Prospect to Close

by Ralph Allora

First impressions are critical.

Make yours count with a winning sales letter!

You know how important it is to make an authentic personal connection with clients and potential customers. You live for elevator...


Socratic Selling: How to Ask the Questions That Get the Sale

by Kevin Daley

Build a relationship with your customers and close the sale more surely.

The Socratic approach respects the power of the customer. The customer has the need, the power, and the decision-making authority. Socratic...


Team Code of Honor: The Secret of Champions in Business and in Life

by Blair Singer

Every great team, culture, society, religion or business that has endured time, adversity and challenge has always had one thing in common: a set of simple but powerful rules that govern the internal behaviors...


Sales Dogs: You Don't Have to be an Attack Dog to Explode Your Income

by Blair Singer

The number one skill for any entrepreneur or business owner is the ability to sell. Why? Because sales = income. Yet, many fail financially not because they do not have great ideas or even good work ethic, but...


Key Account Management and Planning: The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset

by Noel Capon

The vastly increased level of competitive intensity faced by corporations and the increased costs of selling have radically changed the nature of the traditional selling process. Key or "strategic" accounts...