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Relationship Economics: Transform Your Most Valuable Business Contacts Into Personal and Professional Success

by David Nour & Alan Weiss

A revised and updated guide to bridging relationship creationwith relationship capitalization

Relationship Economics isn't about taking advantage of friends or coworkers to get ahead. It's about prioritizing...


Aesop's Keys to Profitable Marketing

by Betsy Kruger

AESOP'S KEYS TO PROFITABLE MARKETING "Want to generate more profits? Dr. Kruger lays out easy-to-follow ways to increase your profits," testifies Ken Bernhardt, Taylor E. Little Regents Professor of Marketing...


Coaching and Mentoring For Dummies

by Marty Brounstein

If you want to create a lean, mean, working machine in today’s environment you need a game plan for building employee morale and commitment. By coaching and mentoring your work force—instead of implementing...


Small Business Cash Flow: Strategies for Making Your Business a Financial Success

by Denise O'Berry

Many small business owners don't understand the importance of maintaining a healthy cash flow. More than anything else, cash flow determines the success or failure of a small business. Small Business Cash Flow...


Marketing Your Retail Store in the Internet Age

by Bob Negen & Susan Negen

If you own and operate a small retail business, this guide will give you a proven system for marketing your store, allowing you to compete with online merchants and big-box stores alike. Full of fresh and innovative...


201 Great Ideas for Your Small Business

by Jane Applegate

Completely revised and updated edition of this very popular and successful small business book

The first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters...


Wholesale Distribution Business: Step-by-Step Startup Guide

by Inc The Staff of Entrepreneur Media

The experts at Entrepreneur provide a two-part guide to success. First, learn how you can start a thriving wholesale operation in any industry from your kitchen table. Then, master the fundamentals of business...


Small Business Kit For Dummies

by Richard D. Harroch

Millions of Americans own their own businesses, and millions more dream of doing the same. But starting your own business is a pretty complicated matter, especially with all the legal issues and paperwork. This...


Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth

by Ted Wright

DRAMATICALLY IMPACT YOUR BOTTOM LINE WITH A POWERFUL WOMM CAMPAIGN

"Word of mouth marketing has always existed. We've just found a better and more efficient way to do it." -- Ted Wright

It may not be the oldest...


Wealth Creation for Small Business Owners

by James E. Cheeks

"Wealth management . . . is not often at the forefront of a young entrepreneur's mind. But with some careful planning you can ensure that you are flush for the future."

--Dominic Preston, GrowthBusiness.com

Millions...


Start-Up Smarts

by Barry H. Cohen & Michael Rybarski

"The section on testing your new business concept is unlike anything in any other book on start-ups. How much is it worth to know that your new business is something your customers will want€before you invest...


I Should Be Burnt Out by Now... So How Come I'm Not: How You Can Survive and Thrive in Today's Uncertain World

by Peg Neuhauser, Ray Bender & Kirk Stromberg

"An uplifting ready for anyone with a hectic and stressful life, which is, let's face it, all of us." — Neil Bradford, Managing Director, Forrester North America

There has been a great deal of talk during the...


Fundraising for Dummies

by John Mutz & Katherine Murray

The fun and easy way to raise money for your cause

Fundraising For Dummies, 3rd Edition shows you how to take advantage of the latest strategies and resources available for raising money through everything from...


Business Plans that Work: A Guide for Small Business 2/E

by Andrew Zacharakis & Stephen Spinelli

Turn your great idea into BIG PROFITS with a powerful, persuasive business plan!

With any endeavor, good planning is the key to good results-especially in the launch of a new business or product. Business Plans...


Start Your Own Day Spa and More: Destination Spa, Medical Spa, Yoga Center, Spiritual Spa

by Entrepreneur Press

Are you ready to take the plunge and start your own spa? Now’s the perfect time. Spas have become one of the fastest-growing industries around the globe. Whether you’re interested in day spas, destination...


Start Your Own Pet-Sitting Business and More: Doggie Day Care, Grooming, Walking

by Entrepreneur Press

Americans love their pets. More than a quarter of all American households have dogs or cats. And then there are parrots and parrotfish, guinea pigs and pot-bellied pigs, iguanas and anacondas. If you love animals,...


Start Your Own Restaurant and More: Pizzeria, Cofeehouse, Deli, Bakery, Catering Business

by Entrepreneur Press

Americans spend nearly $600 billion a year eating out. As consumers are dining out or taking prepared food home with increased frequency, food-service operations are skyrocketing. There’s plenty of room for...


Start Your Own Net Service Business: Your Step-By-Step Guide to Success

by Entrepreneur Press

Today’s billion-dollar e-commerce industry, plug-and-play technology, and savvy web surfers are just few of the reasons why internet-related services are in high demand. There has never been a better time...


Start Your Own e-Learning Business: Your Step-By-Step Guide to Success

by Entrepreneur Press

In the Information Age, the personal computer is becoming as pervasive as the telephone and television. It accesses vast stores of constantly changing information and the ability to navigate it and the Internet...


Start Your Own Bed and Breakfast: Your Step-By-Step Guide to Success

by Entrepreneur Press

Do you dream of escaping the rat race by becoming the proprietor of your own bed and breakfast inn? The lure of leaving the 9-to5 grind behind to live, work and play in a beautiful home nestled in a resort setting...