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Beware who you give this book to.' Financial Times 'I recommend that you keep this delightful essay at your side.' Observer 'Dryly witty essay' Alain de Botton, Sunday Telegraph We all sit through meetings with...
This volume examines agenda-setting theory as it applies to the news media's influence on corporate reputation. It presents interdisciplinary, international, and empirical investigations examining the relationship...
The movement repertoire that develops in the first year of life is a language in itself and conveys desires, intentions, and emotions. This early life in motion serves as the roots of ongoing nonverbal interaction...
"When You Wish Upon a Star," "Whistle While You Work," "The Happiest Place on Earth" -- these are lyrics indelibly linked to Disney, one of the most admired and best-known companies in the world. So when Roy...
It is said that journalism is a vital public service as well as a business, but more and more it is also said that big media consolidation; noisy, instant opinions on cable and the Internet; and political “bias”...
"The fullest account yet of the rise of one of the most profitable, most powerful, and oddest businesses the world has ever seen."
-San Francisco Chronicle
Just eleven years old, Google has profoundly transformed...
If Rupert Murdoch and Sumner Redstone are so smart, why are their stocks long-term losers?
We live in the age of big Media, with the celebrity moguls telling us that "content is king." But for all the excitement,...
Every era has its merger; every era has its story. For the New Media age it was an even bigger disaster: the AOL-Time Warner deal.
At the time AOL and Time Warner were considered a matchless combination of old...
An essential guide to how the rapid convergence of media and digital technology will unfold over the coming years, and how our conceptions of “programming” and “consumers” will be transformed by the...
Convergence has become a buzzword, referring on the one hand to the integration between computers, television, and mobile devices or between print, broadcast, and online media and on the other hand, the ownership...
Japan's high-speed Internet access services such as ADSL, CATV Internet and FTTH are considered the cheapest and fastest state-of-the-art services drawing international attention. In this book the author introduces...
Finding the Future of Digital Book Publishing - Interviews With 19 Innovative Ebook Business Leaders is Digital Book World's first ebook. In interviews with 19 innovative ebook business leaders, Digital Book...
The Italian paper and book publishing scenario in a year of transformations due to lower spending power of households, change in purchasing habits, sales channels (on line libraries, e-book stores) and device...
The Mathematics of Bookselling is a definitive resource for book retailers looking to maximize margins and profits through the proven pricing and inventory management practices developed by Leonard Shatzkin,...
During the nineteen seventies and early eighties, the trade book publishing industry faced financial and philosophical problems of a magnitude unparalleled in its existence. It appeared that without undertaking...
The inside story of the skullduggery at the heart of one the Murdoch empire's subsidiaries, NDS.
Investigated Reporting is Chad Raphael's ambitious exploration of the relationship between journalism and regulation during American television's first sustained period of muckraking, between 1960 and 1975....
Global corporations initiate, join and maintain socio-technological change and hence, alter the ways in which we organize our lives. Demanding significant investment of resources and time, the development and...
The foolproof guide to damage control from the “masters of disaster”
Whether you're a politician caught with his pants down, a publicly traded company accused of accounting improprieties, a family-owned...
It was a great story. A true story. The kind of story any news producer would love to report, nail down and get on the air. And that's just what Mary Mapes and her producing and reporting team did in September,...
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