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Visual Merchandising: Mirror and soul of a point of sale

by Gianfranco Giacoma-caire

Visual Merchandising is a technical manual that has more than 400 photos and 100 drawings. It speaks about the aesthetic aspects to set a window shop and the internal visual in a store. Analyse the psychological...


Markets in Fashion: A Phenomenological Approach

by Patrik Aspers

Interest in contemporary cultural industries has grown in the past decade, as they take on a greater significance in our increasingly consumer-led society. Focusing on the world of fashion photography, this...


The Creative Process Illustrated: How Advertising's Big Ideas Are Born

by W. Glenn Griffin & Deborah Morrison

FINALLY, ANSWERS TO THE QUESTION: HOW ARE BIG IDEAS BORN? Foreword by Sally Hogshead, author of Fascinate: Your 7 Triggers to Persuasion and Captivation

Creative directors, art directors and advertising copywriters...


Typography for the People

by Daniel Bellon & Klaus Bellon

Street + Art = Inspiration

Designers Daniel and Klaus Bellon have been photographing street signage around the world for more than 17 years. This book celebrates their love of typography, and highlights the beauty...


Becoming a Successful Illustrator

by Jo Davies & Derek Brazell

Illustration is a diverse and constantly evolving area of art and design and an appealing creative career. But to stand out from the crowd, successful illustrators need to combine creative talent with strong...


Structure and Form in Design: Critical Ideas for Creative Practice

by Michael Hann

This book provides a critical examination of structure and form in design, covering a range of topics of great value to students and practitioners engaged in any of the specialist decorative arts and design...


Starting Your Career as a Graphic Designer

by Michael Fleishman

The ultimate source for beginning professionals, working professionals looking to make a change, and entrepreneurs wanting to go out on their own, this friendly guide details every business aspect of commercial...


Original Art Deco Allover Patterns

by William Rowe

Unique collection of 59 royalty-free graphics includes stunning full-page patterns with variants on opposite page, plus visual suggestions on adapting, developing, varying designs.


Optical and Geometrical Allover Patterns

by Jean Larcher

70 original allover patterns. Circles, squares, curves, lines undulate, shimmer and vibrate forming phenomenal visual illusions. .


Vintage Advertising Art and Design

by Dover

Comprehensive volume contains all the essentials for creating ads with a retro look and feel. Contents include borders, frames, images, and typographic elements for re-creating authentic styles of the 1890s–1920s....


The illustrator's survival guide - 2nd Edition

by Amélia Giroux-Gagné & Nicolas Trost

The illustrator’s survival guide - 2nd edition “Since its inception in 1983, Illustration Québec (Québec Association of Illustrators) has developed numerous promotional tools for illustrators. It has also...


Design Museum Fifty Bicycles That Changed the World: Design Museum Fifty

by Alex Newson

The Design Museum brings you fifty bicycles that changed the world we live in! The bicycle is the world's most popular form of transport. From the penny-farthing, the Dandy-horse and the Velocipede the design...


Design Museum Fifty Typefaces That Changed the World: Design Museum Fifty

by John L Walters

The Design Museum brings you fifty typefaces that changed the world we live in! The digital revolution has made typesetters of us all as we define our identities through the typefaces we choose to communicate...


Drawing Ideas: A Hand-Drawn Approach for Better Design

by Mark Baskinger & William Bardel

A primer for design professionals across all disciplines that helps them create compelling and original concept designs by hand--as opposed to on the computer--in order to foster collaboration and win clients. ...


Build Your Own Brand: Strategies, Prompts and Exercises for Marketing Yourself

by Robin Landa

What is your brand?

As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate...


Viva la Pizza!: The Art of the Pizza Box

by Scott Wiener

“New Yorkers are particular about pizza, and no one has a more well-formed opinion than Scott Wiener.”

Newsday

One of the world’s foremost pizza experts presents more than 100 weird and wild pizza box...


Creating Exhibitions: Collaboration in the Planning, Development, and Design of Innovative Experiences

by Polly McKenna-Cress & Janet Kamien

“This is a must-read for the nervous novice as well as the world-weary veteran. The book guides you through every aspect of exhibit making, from concept to completion. The say the devil is in the details,...


The Graphic Designer's Guide to Portfolio Design

by Debbie Rose Myers

Landing a job in graphic design or multimedia starts with the creation of a portfolio that showcases a student's best work. With sample portfolios, interviews with leaders in graphic design and advertising industries,...


Branding to Differ: The Brand Building Handbook for Business Leaders.

by Jean-Luc Ambrosi

In Branding to Differ, Jean-Luc Ambrosi provides a practical and comprehensive look at best practice branding for those requiring a real understanding of brand development and management. Ambrosi demonstrates...


The Barefoot Shoemaker

by Vladimir Kvint

A leading Russian economist explores the economic and investment opportunities that have opened up in contemporary Russia and sheds light on how Russian business works, the Russian mindset, how to deal with...