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Giovanni Pintori. The Stark Tension between Flair and Discretion.

by Massimiliano Musina

Giovanni Pintori (Tresnuraghes 1912–Milan 1999) was one of the best-known, widely admired and respected Italian designers worldwide. The winner of sought-after international awards, he designed impressive...

Beautiful Users: Designing for People

by Ellen Lupton

In the mid-twentieth century, Henry Dreyfuss—widely considered the father of industrial design—pioneered a user-centered approach to design that focuses on studying people's behaviors and attitudes as a...

Brand Shift: The Future of Brands and Marketing

by David Houle & Owen Shapiro

In their book, Brand Shift: The Future of Brands and Marketing, David Houle and Owen Shapiro deliver a powerful and persuasive look at how cultural change and accelerating technological advancement will affect...

Build Your Own Brand: Strategies, Prompts and Exercises for Marketing Yourself

by Robin Landa

What is your brand?

As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate...

Branding to Differ: The Brand Building Handbook for Business Leaders.

by Jean-Luc Ambrosi

In Branding to Differ, Jean-Luc Ambrosi provides a practical and comprehensive look at best practice branding for those requiring a real understanding of brand development and management. Ambrosi demonstrates...

Photoshop Cs6 and Lightroom 4: A Photographer's Handbook

by Stephen Laskevitch

Adobe Photoshop is central to almost all photography workflows and Lightroom has rapidly been adopted as well. Each new version of the software is a milestone in the development of these vital imaging tools,...

MaFIA: Killer Marketing for Indie Authors

by Kristen Marie

BE SEEN, BE HEARD. Just because you can write a book doesn't mean it will be seen or sold. This book can help you do both. Written specifically for indie authors by a corporate marketer, MaFIA will equip you...

Bold Brand: The New Rules for Differentiating, Branding, and Marketing Your Professional Services Firm

by Josh Miles & Mark Zweig

In the past, most professional services firms could get by simply relying on traditional marketing tactics. For most firms, networking, attending benefit dinners, advertising in the Yellow Pages, and merely...

10-Week Brand Identity Challenge

by Tiffany A Gouge

From industry research to choosing a designer, we help you get down to the nitty gritty essence of your business existence - we then guide you through the process and give you the information to build a strong,...

Logo Theory: How Branding Design Really Works

by A. Michael Shumate

Ivan Chermayeff said of Logo Theory: "at last somebody actually understands what identity design is all about and how it is accomplished."

Learn why certain corporate identities have been used for decades,...

Viva la Pizza!: The Art of the Pizza Box

by Scott Wiener

“New Yorkers are particular about pizza, and no one has a more well-formed opinion than Scott Wiener.”


One of the world’s foremost pizza experts presents more than 100 weird and wild pizza box...

The Logo Brainstorm Book: A Comprehensive Guide for Exploring Design Directions

by Jim Krause

Don't Wait for Inspiration to Strike

Whether you're facing a new logo project or you've reached a block in your current work, The Logo Brainstorm Book will inspire you to consider fresh creative approaches that...

LogoLounge 9: 2,000 International Identities by Leading Designers

by Bill Gardner & Emily Potts

THE NINTH BOOK IN THE LOGOLOUNGE SERIES once again celebrates expert identity work by notable designers and up-and-coming talents from around the world. This edition's far-reaching collection offers inspiration,...

Oh Beautiful Beer: The Evolution of Craft Beer and Design

by Harvey Shepard

The beautifully illustrated homage to the art of beer—and the design that makes it stand out The craft beer boom of the last decade has led to an explosion of new breweries. In such a crowded market, how do...

The World as Design

by Otl Aicher

Otl Aicher's writings are explorations of the world, a substantive part of his work. In moving through the history of thought and design, building and construction, he assures us of the possibilities of arranging...

Analogous and Digital

by Otl Aicher

Otl Aicher (1922-1991) was an outstanding personality in modern design, he was a co-founder of the legendary Hochschule fur Gestaltung (HfG), the Ulm School of Design, Germany. His works since the fifties of...