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Digital Marketing: Integrating Strategy and Tactics with Values, A Guidebook for Executives, Managers, and Students

by Ira Kaufman & Chris Horton

Digital Marketing: Integrating Strategy and Tactics with Values is an easy-to-understand guidebook that draws on the latest digital tactics and strategic insights to help organizations generate sustainable growth...


The Internationalisation of Higher Education: Towards a new research agenda in critical higher education studies

by Eva Hartmann

We are in the middle of a fundamental transformation of the global order which is challenging the supremacy of the USA, and to a certain extent of Europe, in economic and also in normative terms. The financial...


Approaches to Assessment that Enhance Learning in Higher Education

by Stylianos Hatzipanagos & Rebecca Rochon

This book addresses the need to diversify mainstream forms of assessment currently used in Higher Education in order to re-establish the focus on the learning process. Making assessment central to student learning...


Effective Teaching: A Practical Guide to Improving Your Teaching

by Elizabeth Perrott

This book is a practical guide designed for teachers and trainee teachers to help them improve their teaching skills. It presents a concise and readable introduction to the basic techniques and procedures required...


Early Childhood Studies

by Jane Johnston & Lindy Nahmad-Williams

First published in 2008. Routledge is an imprint of Taylor & Francis, an informa company.


9/11 and Collective Memory in US Classrooms: Teaching About Terror

by Cheryl Lynn Duckworth

While current literature stresses the importance of teaching about the 9/11 attacks on the US, many questions remain as to what teachers are actually teaching in their own classrooms. Few studies address how...


Vocational Education of Female Entrepreneurs in China: A multitheoretical and multidimensional analysis of successful businesswomen's everyday lives

by Mary Ann Maslak

This book examines the ways in which formal and non-formal education can contribute to women's successful design, development and operation of small businesses in rural settings. Calling on varied, pertinent...


The IEP from A to Z: How to Create Meaningful and Measurable Goals and Objectives

by Diane Twachtman-Cullen & Jennifer Twachtman-Bassett

A truly comprehensive, teacher- and parent-friendly guide to creating clear and effective IEPs

With the skyrocketing diagnoses of ADHD, autism spectrum disorders, and related conditions in U.S. schools, there...


Socratic Seminars in High School: Texts and Films That Engage Students in Reflective Thinking and Close Reading

by Victor Moeller & Marc Moeller

Teach students how to engage in thoughtful discussions about a text. Socratic seminars are highly effective at helping students read closely and think critically about what they've read. They also teach students...


Educating the Children of Migrant Workers in Beijing: Migration, education, and policy in urban China

by Myra Pong

Educating the Children of Migrant Workers in Beijing is a timely book that addresses the gap in the provision of basic education to migrant children in China. It examines the case of Beijing, with a focus on...


Using Apps for Learning Across the Curriculum: A Literacy-Based Framework and Guide

by Richard Beach & David O'Brien

How can apps be used to foster learning with literacy across the curriculum? This book offers both a theoretical framework for considering app affordances and practical ways to use apps to build students' disciplinary...


Supporting pupils on the Autism Spectrum in Secondary Schools: A Practical Guide for Teaching Assistants

by Carolyn Canavan

Written to meet the needs of teaching assistants and learning support assistants, this book provides a practical toolkit for supporting students on the autistic spectrum in mainstream secondary schools.

The...


Bringing French to Life: Creative activities for 5¿11

by Catherine Watts & Hilary Phillips

Bringing French to Life provides an innovative and refreshing cross-curricular approach to teaching languages in primary schools, combining art, design and foreign languages with various aspects of the National...


Promoting Behaviour for Learning in the Classroom: Effective strategies, personal style and professionalism

by Simon Ellis & Janet Tod

Promoting Behaviour for Learning in the Classroom offers essential support to help you develop capacity and confidence in managing behaviour in the group setting of the classroom.

It provides a concise analysis...


Making Thinking Visible: How to Promote Engagement, Understanding, and Independence for All Learners

by Ron Ritchhart, Mark Church & Karin Morrison

A proven program for enhancing students' thinking and comprehension abilities

Visible Thinking is a research-based approach to teaching thinking, begun at Harvard's Project Zero, that develops students' thinking...


Teaching About Dialect Variations and Language in Secondary English Classrooms: Power, Prestige, and Prejudice

by Michelle D. Devereaux

Standardized tests demand Standard English, but secondary students (grades 6-12) come to school speaking a variety of dialects and languages, thus creating a conflict between students' language of nurture and...


Adult Education & The Working Class: Education for the Missing Millions

by Kevin Ward & Richard Taylor

This book has two purposes: first to argue that there is a greater need now than ever before for liberal adult education for the working class. Such provision would both help to ameliorate the gross inequalities...


Learning to Teach History in the Secondary School: A Companion to School Experience

by Terry Haydn, Alison Stephen & James Arthur

'An excellent companion to Learning to Teach in Secondary School ... full of good ideas and better advice ... Mentors will certainly want to use it, and so, I'm sure, will the rest of the history department...


Wiley IFRS: Practical Implementation Guide and Workbook

by Abbas A. Mirza, Magnus Orrell & Graham Holt

Wiley IFRS: Practical Implementation Guide and Workbook, Second Edition is a quick reference guide on IFRS/IAS that includes easy-to-understand IFRS/IAS standards outlines, practical insights, case studies with...


Developing outstanding practice in school-based teacher education

by Kim Jones, Elizabeth White & Ian Menter

A concise and critical text designed to help the growing group of school-based teacher educators and those based in higher education develop excellent professional practice across their institutions.