Language arts & disciplines

Writing Irresistible Kidlit: The Ultimate Guide to Crafting Fiction for Young Adult and Middle Grade Readers

by Mary Kole

Captivate the hearts and minds of young adult readers!

Writing for young adult (YA) and middle grade (MG) audiences isn't just "kid's stuff" anymore--it's kidlit! The YA and MG book markets are healthier and...

Picture CSS3

by Matthew David

See how you can use Cascading Style Sheets 3, or CSS3, to quickly and easily increase your control over visual Web page design.  

* Gain strong control over your color selection in CSS by using RGB syntax...

Flash Mobile: Building Games with Flash for the Mobile Market

by Matthew David

Almost a third of all apps developed are games. Learn the basics needed for game development:

• Understand what you want your game to be
• Planning
• Using Flash to do the heavy lifting
• Developing your game to...

Guide to Publishing Opportunities for Librarians

by Carol F Schroeder, Gloria G Roberson & Peter Gellatly

This helpful guidebook makes it easy for librarians to select the most appropriate periodical or serial for their proposed articles. A subject index with cross references ensures quick access to the alphabetically...

Media Management Review

by Charles Warner

This unique publication deals exclusively with current media management issues. It fills a void in the current literature and provides an outlet for a growing number of media scholars and practitioners interested...

Retrospective Conversion Now in Paperback: History, Approaches, Considerations

by Brian Schottlaender

Retrospective Conversion is an essential guide for library catalogers and technical services managers in the process of converting manual catalog records to machine readable form. It clearly illustrates the...

Communication at A Distance: The Influence of Print on Sociocultural Organization and Change

by David S. Kaufer & Kathleen M. Carley

This book bridges an important gap between two major approaches to mass communication -- historical and social scientific. To do so, it employs a theory of communication that unifies social, cultural and technological...

Social Political and Economic Contexts in Public Relations

by Hugh M. Culbertson, Dennis W. Jeffers & Donna Besser Stone

Two commissions within the Public Relations Society of America have recently defined courses in case-study analysis, research methods, and behavioral-science theory as central to an acceptable public relations...

in Search of A Voice: Karaoke and the Construction of Identity in Chinese America

by Casey M.K. Lum

Originating in Japan early in the 1970s as a simple sing-along technology, karaoke has become a hybrid media form designed to integrate mass-mediated popular music, video images, computer graphics, and the live...

Worlds in Common?: Television Discourses in a Changing Europe

by Ulrike H. Meinhof & Kay Richardson

Worlds in Common? examines the newly emerging forms of language used in satellite television programmes, exploring a wide range of genres including twenty-four hour news broadcasting, culture channels, talk...

Electronic Resources and Collection Development

by Sul H Lee

Examine the effects electronic resources have on your library!

Electronic Resources and Collection Development examines how the transition to electronic resources in academic libraries has impacted traditional...

Biomedical Organizations: A Worldwide Guide to Position Documents

by Dale Stirling

Determine what organizations have issued position statements on a specific subject!

A position document establishes the view of an organization based on its knowledge on the subject at that specific time. Biomedical...

Communicating Uncertainty: Media Coverage of New and Controversial Science

by Carol L. Rogers, Sharon M. Friedman & Sharon Dunwoody

Exploring the interactions that swirl around scientific uncertainty and its coverage by the mass media, this volume breaks new ground by looking at these issues from three different perspectives: that of communication...

Using Computers in Linguistics: A Practical Guide

by Helen Aristar Dry & John Lawler

Computing has had a dramatic impact on the discipline of linguistics and is shaping the way we conceptualize both linguistics and language.

Using Computers in Linguistics provides a non-technical introduction...

Vocabulary: Applied Linguistic Perspectives

by Ronald Carter

This new edition builds upon these foundations and develops further understanding of a key area of applied linguistics, with updated chapters on:

* vocabulary and language teaching

* dictionaries and lexicography...

Partitions and Atoms of Clause Structure: Subjects, Agreement, Case and Clitics

by Dominique Sportiche

This collection brings together some of Dominique Sportiche's best work, including essays that are published here for the first time.

The articles discuss the architecture of syntax in natural languages and...

Becoming a Translator: An Introduction to the Theory and Practice of Translation

by Douglas Robinson

Fusing theory with advice and information about the practicalities of translating, Becoming a Translator is the essential resource for novice and practicing translators. The book explains how the market works,...

Maori

by Winifred Bauer

This descriptive grammar provides a uniquely comprehensive description of Maori, the East Polynesian language of the indigenous people of New Zealand. Today, the language is under threat and it seems likely...

Pragmatics

by Jean Stilwell Peccei

In Pragmatics, the study of meaning derived from context, Jean Stilwell Peccei offers a practical introduction to this core area of linguistics. Pragmatics:

• encourages the reader to look at different levels...

Intensifiers in English and German: A Comparison

by Peter Siemund

This book deals with expressions like English myself, yourself, himself and so on, and German selbst from a perspective of language comparison. It is the first book-length study of intensifiers ever written....