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Managing Electronic Media: Making, Moving and Marketing Digital Content

by Joan Van Tassel

This college-level media management textbook reflects the changes in the media industries that have occurred in the past decade. Today's managers must address new issues that their predecessors never faced,...


Digital Signage: Software, Networks, Advertising, and Displays: A Primer for Understanding the Business

by Jimmy Schaeffler

Digital Signage gives you macro and micro views of the burgeoning digital signage industry. Whether you are looking for new opportunities or to expand your business, with this book you will be able to clearly...


Technology and Workflows for Multiple Channel Content Distribution: Infrastructure implementation strategies for converged production

by Philip J. Cianci

This book addresses the emergence of multi-channel broadcasting. Televisions, PC's, handheld and mobile reception devices now all receive content hat was once solely distributed by broadcast TV.

No book currently...


Audio Over IP: Building Pro AoIP Systems with Livewire

by Steve Church & Skip Pizzi

Position yourself at the forefront of audio and broadcast studio technology by learning audio over IP. You will gain knowledge of IP network engineering as it applies to audio applications, and then progress...


Introduction to Journalism: Essential techniques and background knowledge

by Richard Rudin & Trevor Ibbotson

Anyone studying journalism, or training for the industry, will benefit from the broad scope of information and guidance packed into this textbook. Those already employed in journalism or related areas will also...


The Broadcast Century and Beyond: A Biography of American Broadcasting

by Robert L Hilliard & MICHAEL C KEITH

The Broadcast Century and Beyond is a popular history of the most influential and innovative industry of the century. The story of broadcasting is told in a direct and informal style, blending personal insight...


The New Communications Technologies: Applications, Policy, and Impact

by Michael Mirabito & Barbara Morgenstern

As new communications applications are developed and brought to market, it is vital for communications professionals to keep abreast of these issues. Since the technologies and applications also affect our daily...


Making Language Matter: Teaching Resources for Meeting the English Language Arts Common Core State Standards in Grades 9-12

by Deborah J. Vause & Julie S. Amberg

Now adopted by over 40 states, the Common Core State Standards provide a clear and consistent framework for public school systems as they develop student learning goals that define the path to readiness for...


Communication Yearbook 36

by Charles T. Salmon

Communication Yearbook 36 continues the tradition of publishing state-of-the-discipline literature reviews and essays. Editor Charles T. Salmon presents a volume that is highly international and interdisciplinary...


The Rhetoric of Food: Discourse, Materiality, and Power

by Joshua Frye & Michael Bruner

This book focuses on the rhetoric of food and the power dimensions that intersect this most fundamental but increasingly popular area of ideology and practice, including politics, culture, lifestyle, identity,...


Intro to Screenwriting

by Sally J. Walker

Many would like to explore screenwriting's unique creative form, but do not have access to formal programs. This book explains how fundamental storytelling principles apply to visual film-making then marches...


Romantic Screenplays 101

by Sally J. Walker

The romance fiction industry thrives on relationship storytelling that titillates, enthralls, satisfies its aficionados.  Here is a book that translates the principles of romantic fiction and research into...


Japanese Proverbs: Wit and Wisdom

by David Galef & Jun Hashimoto

What does a native Japanese speaker mean by expressions like “the leftover piece is lucky” or “a red lacquer dish needs no decoration”? How do Japanese speakers relate to English maxims like ”talk is...


From 'Huh?' to 'Hurray!': Righting Your Creative Writing

by Stephanie Stiles

Part textbook and part handbook, this book leads creative writers of all levels and all genres through the entire writing process. Each chapter offers an overview and several specific examples of its topic,...


Destination Dissertation: A Traveler's Guide to a Done Dissertation

by Sonja K. Foss & William Waters

Dissertations aren't walls to scale or battles to fight; they are destinations along the path to a professional career. This friendly guide helps doctoral students develop and write their dissertations, using...


Teacher's Guide to Effective Sentence Writing

by Bruce Saddler

This practical book provides explicit instructions for teaching sentence-level skills to students who have difficulties in this area. The author explains the key role of sentence combining in the writing process...


No Innocent Deposits: Forming Archives by Rethinking Appraisal

by Richard J. Cox

The public increase of interest in the past has not necessarily brought with it a greater understanding about how archives are formed. To this end, Richard Cox takes a serious look at archival repositories and...


The Essential Library For Irish-Americans

by Morgan Llywelyn

Ireland is in the news and a center of international attention in this decade. This book is an instructive, opinionated, annotated list of books that anyone in America who is Irish or interested in the Irish...


Escape to Other Worlds with Science Fiction

by Jo Walton

It’s 1960, and the Axis powers dominate the world. Life goes on, because, as we see in “Escape to Other Worlds with Science Fiction,” history is driven both by big events and by small temptations…

Following...


The Atoms Of Language: The Mind's Hidden Rules Of Grammar

by Mark C. Baker

This skillfully crafted work...combines acute theoretical insight, deep understanding of a wide variety of typologically different languages, and impressive lucidity. It is a wonderful and valuable achievement."--Noam...