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Sourcebook for Political Communication Research: Methods, Measures, and Analytical Techniques

by Erik P. Bucy & R. Lance Holbert

The Sourcebook for Political Communication Research will offer scholars, students, researchers, and other interested readers a comprehensive source for state-of-the-art/field research methods, measures, and...


Techno Politics in Presidential Campaigning: New Voices, New Technologies, and New Voters

by John Hendricks & Lynda Lee Kaid

The 2008 US presidential campaign saw politicians utilizing all types of new media -- Facebook, MySpace, YouTube, Twitter, e-mail, and cell phone texting - to reach voters of all ages, ethnicities, socio-economic...


Negotiating the Crisis: Drgs and the Transformation of Hospitals

by Patricia Geist & Monica Hardesty

In 1984 Congress revamped Medicare to save a financially distraught health care system, thus transforming the hospital as an organization. Diagnosis Related Groups (DRGs) -- the cornerstone of this extensive...


The Culture Map: Breaking Through the Invisible Boundaries of Global Business

by Erin Meyer

Whether you work in a home office or abroad, business success in our ever more globalized and virtual world requires the skills to navigate through cultural differences and decode cultures foreign to your own....


Creating the Future in Communication Management: A Global Study of Leadership in Public Relations and Communication Management

by Bruce K. Berger & Juan Meng

Public Relations Leaders as Sensemakers presents foundational research on the public relations profession, providing a current and compelling picture of expanding global practice. Utilizing data from one of...


Communication Yearbook 38

by Elisia L. Cohen

Communication Yearbook 38 continues the tradition of publishing state-of-the-discipline literature reviews and essays. Editor Elisia Cohen presents a volume that is highly international and interdisciplinary...


The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying, 5th Edition: A Complete Guide to Advertising Medi

by Helen Katz

The Media Handbook provides a practical introduction to the advertising media planning and buying process. Emphasizing basic calculations along with the practical realities of offering alternatives and evaluating...


News Production: Theory and Practice

by Sarah Niblock & David Machin

Bringing to the forefront a much-needed book that bridges the gap between journalistic theory and practice, Sarah Niblock and David Machin provide here an invaluable real-life account of reporting in the context...


Spoken and Written Discourse in Online Interactions: A Multimodal Approach

by Maria Grazia Sindoni

Common patterns of interactions are altered in the digital world and new patterns of communication have emerged, challenging previous notions of what communication actually is in the contemporary age. Online...


Convergence in Broadcast and Communications Media

by John Watkinson

Convergence in Broadcast and Communications Media offers concise and accurate information for engineers and technicians tackling products and systems combining audio, video, data processing and communications....


The Dark Side of Relationship Pursuit: From Attraction to Obsession and Stalking

by Brian H. Spitzberg & William R. Cupach

Awards and Praise for the first edition:

  • Recipient of the 2006 International Association for Relationship Research (IARR) Book Award

"This text, as it presently stands, is THE go-to text for stalking researchers. ...


Measuring Psychological Responses To Media Messages

by Annie Lang

Characterized by its multi-level interdisciplinary character, communication has become a variable field -- one in which the level of analysis varies. This has had important ramifications for the study of communication...


Media Firms: Structures, Operations, and Performance

by Robert G. Picard

Media Firms presents studies applying the company level approach to media and communication firms. It explores differences among missions, strategies, organizational choices, and other business decisions. Reviewing...


Crackle and Fizz: Essential Communication and Pitching Skills for Scientists

by Caroline van den Brul

This is a book for scientists and other experts who need to explain the significance and potential of their work to colleagues, committees, funding bodies or the general public. It details how to harness story-telling...


Reflexivity in Language and Intercultural Education: Rethinking Multilingualism and Interculturality: Rethinking Multilingualism and Interculturality

by Julie S. Byrd Clark & Fred Dervin

With the impact of accelerated globalization, digital technologies, mobility, and migration, the fields of Applied Linguistics, Language, and Intercultural Education have been shifting. One shift in need of...


Group Communication in Context: Studies of Bona Fide Groups

by Larry R. Frey

The study of group communication has never been more critical, as recent national and international events point to the fragility of group life. An emerging perspective, the bona fide group perspective, offers...


Communication and Community

by Gregory J. Shepherd & Eric W. Rothenbuhler

This distinctive volume combines synthetic theoretical essays and reports of original research to address the interrelations of communication and community in a wide variety of settings. Chapters address interpersonal...


Maintaining Relationships Through Communication: Relational, Contextual, and Cultural Variations

by Daniel J. Canary & Marianne Dainton

Relational maintenance provides a rallying point for those seeking to discover the behaviors that individuals utilize to sustain their personal relationships. Theoretical models, research programs, and specific...


Television, Religion, and Supernatural: Hunting Monsters, Finding Gods

by Erika Engstrom & Joseph M., III Valenzano

Television, Religion, and Supernatural: Hunting Monsters, Finding Gods is the first book-length treatment using a theory-based inquiry of the nuanced religious messages in Supernatural, a popular, long-running...


Islam in Liberal Europe: Freedom, Equality, and Intolerance

by Kai Hafez

Islam in "Liberal" Europe provides the first comprehensive overview of the political and social status of Islam and of Muslim migrants in Europe. In addition to offering a critical assessment of positive and...