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Summary: The Soul Of The New Consumer - Laurie Windham and Ken Orton

by BusinessNews Publishing

This work is a summary of the book “THE SOUL OF THE NEW CONSUMER: The Attitudes, Behaviors and Preferences of E-Customers” by Laurie Windham and Ken Orton.

Laurie Windham and Ken Orton both work for Cognitiative,...


Summary: The Trendmaster’s Guide - Robyn Waters

by BusinessNews Publishing

This work offers a summary of the book “THE TRENDMASTER’S GUIDE: Get a Jump on What Your Customer Wants Next” by Robyn Waters.

Robyn Waters is the founder and president of her own consulting firm specializing...


Summary: The Visionary’s Handbook - Watts Wacker and Jim Taylor

by BusinessNews Publishing

This work offers a summary of the book ‘THE VISIONARY’S HANDBOOK: Nine Paradoxes That Will Shape the Future of Your Business” by Watts Wacker and Jim Taylor.

Watts Wacker is the founder of the consulting...


A Great Leap Forward: 1930s Depression and U.S. Economic Growth

by Alexander J. Field

This bold re-examination of the history of U.S. economic growth is built around a novel claim, that productive capacity grew dramatically across the Depression years (1929-1941) and that this advance provided...


Summary: The Witch Doctors - John Micklethwait and Adrian Wooldridge

by BusinessNews Publishing

This work offers a summary of the book “THE WITCH DOCTORS: What the Management Gurus Are Saying, Why It Matters and How to Make Sense Of It” by John Micklethwait and Adrian Wooldridge.

Today, management...


Summary: The Wizard Of Ads - Roy H. Williams

by BusinessNews Publishing

This work offers a summary of the book “THE WIZARD OF ADS: Turning Words into Magic and Dreamers into Millionaires” by Roy H. Williams.

While technology is changing and advancing dramatically, people’s...


Summary: The Wright Way - Mark Eppler

by BusinessNews Publishing

This work offers a summary of the book “THE WRIGHT WAY: 7 Problem-Solving Principles From The Wright Brothers That Can Make Your Business Soar” by Mark Eppler.

Mark Eppler, a graduate of Indiana University,...


Summary: Twitter Power - Joel Comm and Ken Burge

by BusinessNews Publishing

This work offers a summary of the book “TWITTER POWER: How to Dominate Your Market One Tweet at a Time” by Joel Comm and Ken Burge.

Joel Comm is a social media specialist and a New York Times best-selling...


Summary: Ultimate Selling Power - Donald Moine and Ken Lloyd

by BusinessNews Publishing

This work offers a summary of the book “ULTIMATE SELLING POWER: How To Create and Enjoy a Multimillion Dollar Sales Career” by Donald Moine and Ken Lloyd.

Donald Moine is one of the top sales coaches in the...


Summary: Unchained Value - Mary Cronin

by BusinessNews Publishing

This work offers a summary of the book “UNCHAINED VALUE: The New Logic of Digital Business” by Mary Cronin.

Mary Cronin is professor of management at Boston College. She specializes and focuses on the development...


Summary: Unleashing The Killer App - Larry Downes and Chunka Mui

by BusinessNews Publishing

This work offers a summary of the book “UNLEASHING THE KILLER APP: Digital Strategies for Market Dominance” by Larry Downes and Chunka Mui.

Killer apps are compelling new commercial products and services...


Summary: Value Nets - David Bovet and Joseph Martha

by BusinessNews Publishing

This work offers a summary of the book “VALUE NETS: Breaking the Supply Chain To Unlock Hidden Profits” by Davie Bovet and Joseph Martha.

David Bovet is a Vice President in the Value Nets Practice at Mercer...


Summary: Warren Buffett Wealth - Robert Miles

by BusinessNews Publishing

This work offers a summary of the book “WARREN BUFFETT WEALTH: Principles and Practical Methods Used by the World’s Greatest Investor" by Robert Miles.

This Summary provides the key investment principles...


The New Universe and the Human Future: How a Shared Cosmology Could Transform the World

by Nancy Ellen Abrams & Joel R Primack

After a four-century rupture between science and the questions of value and meaning, this groundbreaking book presents an explosive and potentially life-altering idea: if the world could agree on a shared creation...


Summary: Webonomics - Evan Schwartz

by BusinessNews Publishing

This work offers a summary of the book “WEBONOMICS: Nine Essential Principles for Growing Your Business on the World Wide Web” by Evan Schwartz.

Webonomics delivers the business principles and strategies...


Summary: Weird Ideas That Work - Robert Sutton

by BusinessNews Publishing

This work offers a summary of the book “WEIRD IDEAS THAT WORK: 11 1/2 Practices for Promoting, Managing and Sustaining Innovation” by Robert Sutton.

Robert Sutton is professor of management science and engineering...


Summary: What Clients Love - Harry Beckwith

by BusinessNews Publishing

This work offers a summary of the book “WHAT CLIENTS LOVE: A field Guide to Growing Your Business” by Harry Beckwith.

Harry Beckwith founded and heads his own marketing and advertising consulting firm, Beckwith...


Summary: 52 Mondays - Vic Johnson

by BusinessNews Publishing

This work offers a summary of the book “52 MONDAYS: The One-Year Path to Outrageous Success & Lifelong Happiness” by Vic Johnson.

This summary provides with the main ideas in 52 MONDAYS. It highlight the...


Summary: Business Plan In A Day - Rhonda Abrams

by BusinessNews Publishing

This work offers a summary of “Business Plan in a Day: Get it Done Right, Get it Done Fast!” by Rhonda Abrams.

In Business Plan in a Day, Rhonda Abrams defines 9 key components of a great business plan. She...


Summary: It’s Not The Big That Eat The Small … It’s The Fast That Eat The Slow - Jason Jennings and Laurence Haughton

by BusinessNews Publishing

This work offers a summary of the book “IT’S NOT THE BIG THAT EAT THE SMALL … IT’S THE FAST THAT EAT THE SLOW: How To Use Speed as a Competitive Tool in Business” by Jason Jennings and Laurence Haughton....