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What Kids Buy: The Psychology of Marketing to Kids

by Daniel Acuff

If you're in the business of marketing or developing products and programs for kids, What Kids Buy and Why belongs in your office.

How can you create outstanding products and programs that will win in the marketplace...


Healing the Hardware of the Soul

by Daniel Amen

Dr. Daniel Amen's breakthrough brain-healing program has helped hundreds of thousands to overcome depression, anxiety, obsessive-compulsive disorder, and attention deficit disorder. The maverick author of Change...


When Parents Kidnap

by Geoffrey L. Greif & Rebecca L. Hegar

A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.


Shattered Assumptions

by Ronnie Janoff-Bulman

This book investigates the psychology of victimization. It shows how fundamental assumptions about the world's meaningfulness and benevolence are shattered by traumatic events, and how victims become subject...


Small Wonders: Healing Childhood Trauma With EMDR

by Joan Lovett

Childhood can be an exciting time, full of joyous exploration, new skills, friends, and imaginative play. It can also be very frightening, especially when children have experiences that threaten their feelings...


Unhinged: The Trouble with Psychiatry - A Doctor's Revelations about a Profession in Crisis

by Daniel Carlat

IN THIS STIRRING AND BEAUTIFULLY WRITTEN WAKE-UP CALL, psychiatrist Daniel Carlat exposes deeply disturbing problems plaguing his profession, revealing the ways it has abandoned its essential purpose: to understand...


Remembered Self: Emotion and Memory in Personality

by Marilyn Singer

A theory for psychologists on the role of memory in personality psychology.

In The Remembered Self, Jefferson A. Singer and Peter Salovey persuasively argue that memories are an important window into one's life...


The Muse in the Machine: Computerizing the Poetry of Human Thought

by David Gelernter

A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.


Sorrow's Web: Overcoming the Legacy of maternal Depression

by Anne Sheffield

Drawing on her experience of growing up with a depressed mother and then, years later, of becoming a depressed mother herself, Books for a Better Life winner Anne Sheffield casts long-overdue light on the grave...


AIDS Trauma and Support Group Therapy: Mutual Aid, Empowerment, Connection

by Martha A. Gabriel

An empowering guidebook which comprehensively addresses issues related to planning, implementing, and facilitating support groups for people with AIDS. 


The Cult of Personality Testing: How Personality Tests Are Leading Us to Miseducate Our Children, Mismanage Our Companies, and Misunderstand Ourselves

by Annie Murphy Paul

Award-winning psychology writer Annie Paul delivers a scathing exposé on the history and effects of personality tests.

Millions of people worldwide take personality tests each year to direct their education,...


Origins: How the Nine Months Before Birth Shape the Rest of Our Lives

by Annie Murphy Paul

What makes us the way we are? Some say it’s the genes we inherit at conception. Others are sure it’s the environment we experience in childhood. But could it be that many of our individual characteristics—our...


The Myth of the First Three Years: A New Understanding of Early Brain Development and

by John Bruer

A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.


Yes!

by Noah J. Goldstein, Steve J. Martin & Robert B. Cialdini

Small changes can make a big difference in your powers of persuasion

What one word can you start using today to increase your persuasiveness by more than fifty percent?

Which item of stationery can dramatically...


Wet Mind: The New Cognitive Neuroscience

by Stephen M. Kosslyn & Olivier Koenig

How do our brains allow us to recognize objects and locate them accurately in space, use mental imagery to remember yesterday's breakfast, read, understand speech, learn to dance, and recall a new telephone...


Defying the Crowd: Simple Solutions to the Most Common Relationship Problems

by Robert J. Sternberg & Todd I. Lubart

A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.


Shame: The Exposed Self

by Michael Lewis

Shame, the quintessential human emotion, received little attention during the years in which the central forces believed to be motivating us were identified as primitive instincts like sex and aggression. Now,...


Understanding Human Values

by Milton Rokeach

A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.


When Battered Women Kill

by Angela Browne

A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.


Death, Grief, and Mourning

by John S. Stephenson

How do Americans cope with death? Do our feelings about dying influence the way we live? How are our ideas of death different from those of our ancestors?

These questions and others are addressed in this innovative...