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Obsessives, Pioneers, and Other Varieties of Minor Genius: Part One from What the Dog Saw

by Malcolm Gladwell

What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair...


When Prophecy Fails

by Stanley W. Riecken Schac Leon Festinger

The study reported in this volume grew out of some theoretical work, one phase of which bore specifically on the behavior of individuals in social movements that made specific (and unfulfilled) prophecies. We...


The Crowd

by Gustave Le Bon

The Crowd: A Study of the Popular Mind is a brilliant treatise on the workings of crowds. Gustave Le Bon examines many different kinds of crowds and how they work. He differentiates between different kinds of...


Cordite & Testosterone - Why Men Should Not Be Running the World

by Cecilia Tanner & Yasmine Sanan

We see the bloodshed, the hatred, the greed, the ruthless brutality in the world, and then we look to see who is making or letting this madness happen. We find that male excesses, not male needs – certainly...


Personality, Character, and Intelligence: Part Three from What the Dog Saw

by Malcolm Gladwell

What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair...


Theories, Predictions, and Diagnoses: Part Two from What the Dog Saw

by Malcolm Gladwell

What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair...