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More Awesome Than Money: Four Boys and Their Heroic Quest to Save Your Privacy from Facebook

by Jim Dwyer

The David-versus-Goliath effort to build a revolutionary social network that would give us back control of our personal data

 

In June of 2010, four nerdy NYU undergrads moved to Silicon Valley to save the world...


Advertising as Culture

by Chris Wharton

This book is about advertising and culture. Advertising is a significant aspect of modernsocieties and plays an important part in economic activity. It is a highly visible component of everyday life and increasingly...


Moneywood

by William Stadiem

As wild and sexy and over the top as the decade it brings to life, author, William Stadiem, tells the inside story of Hollywood producers in the 80s.

From hits like Beverly Hills Cop, Top Gun and Batman to flops...


Unconscious Branding

by Douglas Van Praet

For too long marketers have been asking the wrong question. If consumers make decisions unconsciously, why do we persist in asking them directly through traditional marketing research why they do what they do?...


Social Media Is Bullshit

by B. J. Mendelson

A provocative look at social media that dispels the hype and tells you all you need to know about using the Web to expand your business

If you listen to the pundits, Internet gurus, marketing consultants, and...


Subversives

by Seth Rosenfeld

Subversives traces the FBI's secret involvement with three iconic figures at Berkeley during the 1960s: the ambitious neophyte politician Ronald Reagan, the fierce but fragile radical Mario Savio, and the liberal...


Clinton Cash

by Peter Schweizer

Most people assume that the Clintons amassed their considerable wealth through lucrative book deals and speaking gigs that sometimes paid as much as $750,000. But who paid these fees, and why?

As Peter Schweizer...


Exit Strategy: The Original Version

by Douglas Rushkoff

Douglas Rushkoff's latest salvo on complacent media culture, set in 2008, features Jamie Cohen, a young hacker who, like the biblical Joseph, suffers betrayal and then penance (via the talk-show circuit) before...