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Glory for Sale: Fans, Dollars and the New NFL

by Jon Morgan

In 1995, Cleveland Browns owner Art Modell, lured by the promise of a new stadium, shocked football fans with his decision to move to Baltimore. Now, one of the few journalists to cover the business of sports,...


Sports Development

by Kevin Hylton

At a time of profound change in the economic, social, political and sporting landscape, sport development faces important challenges. Now in a fully revised and updated third edition, Sport Development: Policy,...


Ambush Marketing in Sports

by Gerd Nufer

Ambush marketing is a strategy by which a company or organisation uses their marketing communications to associate themselves with an event without being an official sponsor or authorised partner or licensee....


Routledge Handbook of Sport Communication

by Paul M. Pedersen

The Routledge Handbook of Sport Communication is the only book to offer a fully comprehensive and in-depth survey of the contemporary discipline of sport communication. It explores communication within, through,...


Managing Sport Organizations: Responsibility for performance

by Daniel Covell & Sharianne Walker

Now in a fully revised and updated third edition, Managing Sports Organizations is still the most interesting, challenging, and student-focused introduction to sport management currently available. Bridging...


Sport Brands

by Patrick Bouchet, Dieter Hillairet & Guillaume Bodet

Sport brands are a central element of modern sport business and a ubiquitous component of contemporary global culture. This groundbreaking book offers a complete analysis of the topic of sport brands from both...


Managing Major Sports Events: Theory and Practice

by Milena M. Parent & Sharon Smith-Swan

The hosting of major sporting events can be a key tool in the development of cities and countries around the world. If carried out effectively these events can not only bring prestige to an area but can leave...


Sports Journalism: The Inside Track

by James Toney

’I always turn to the sport section first. The sport section record people’s accomplishments; the front page nothing but man’s failures.’ - Earl Warren.

Sports journalism, once dismissed as the ’toyshop’...


Managing Sport: Social and Cultural Perspectives

by David Hassan & Jim Lusted

Contemporary sport is shaped by wider society. Today those managing sport must be aware of the broader social and cultural context within which it exists if their effectiveness is to be established and their...


Sports Publicity: A Practical Approach

by Joe Favorito

Effective communications skills are essential for any organization. In this fully revised and updated edition of his groundbreaking guide to communications in sports, Joe Favorito introduces the skills, knowledge...


Negotiate Like the Pros: A Top Sports Negotiator's Lessons for Making Deals, Building Relationships, and Getting What You Want

by Kenneth L. Shropshire

If you're looking to build your deal-making chops, there is no better school than the world of professional sports. Few authors are as qualified to guide you through that rough-and-tumble terrain as Ken Shropshire....


Advanced Theory and Practice in Sport Marketing

by Eric C. Schwarz, Jason D. Hunter & Alan LaFleur

Effective marketing is essential for any successful sport organization, from elite professional sports teams to local amateur leagues. Now in a fully revised and updated second edition, Advanced Theory and Practice...


Sports Governance, Development and Corporate Responsibility

by Barbara Segaert, Marc Theeboom & Christiane Timmerman

The call for sport organizations and organizers to take up social responsibilities is reflected in a wide variety of sport-related practices. This book critically examines sport-related social interventions...


The Global Economics of Sport

by Chris Gratton, Dongfeng Liu & Girish Ramchandani

Sport has become a global business. There is no corner of the Earth that isn't reached by coverage of global sporting mega-events such as the Olympics or the World Cup, events managed by international governing...


Working in Sport: How to find a sports related job in the UK or abroad

by James Masters

If you love sport and want to spend your working life in that environment this book will help you to find the right job for you. The sports and leisure industry continues to grow worldwide and it offers some...


Global Sport Marketing: Contemporary Issues and Practice

by Michel Desbordes

Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players have become internationally recognized brands. This important new study...


Secrets of Inspirational Captains Revealed

by David Becker & Scott Hill

Synopsis:

Discover the winning secrets to peak performance in the latest book in the Sports Wisdom Series, "Secrets of Inspirational Captains Revealed". Following on from National Bestseller, "Secrets of Winning...


Strategic Recreation Management

by Jay Shivers & Joseph W. Halper

Strategic Recreation Management is a comprehensive and up-to-date introduction to the fundamental principles, managerial techniques and practices in the public administration of recreational services. It covers...


The Organisation and Governance of Top Football Across Europe

by Hallgeir Gammelsæter & Benoit Senaux

This book aims to provide an extensive overview of how football is organized and managed on a European level and in individual European countries, and to account for the evolution of the national, international...


The Business of Being an Athlete

by Kerri Pottharst

Want to ditch the day job and live the sporting dream? What would you give to compete successfully on the world stage and enjoy a lucrative career in sport? Whether you're just starting out, or you've already...