Deirdre K. Breakenridge

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Social Media and Public Relations: Eight New Practices for the PR Professional

by Deirdre K. Breakenridge

In Social Media and Public Relations: Eight New Practices for the PR Professional, social marketing pioneer Deirdre Breakenridge teaches and demonstrates the eight new skills and mindsets PR/marketing pros need...


Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR

by Brian Solis & Deirdre K. Breakenridge

Forget the "pitch": Yesterday's PR techniques just don't work anymore. That's the bad news. Here's the great news: Social Media and Web 2.0 offer you an unprecedented opportunity to make PR work better than...


Powerful PR Strategies for Success (Collection)

by Deirdre K. Breakenridge & Brian Solis

A brand new collection of state-of-the-art insights into public relations, from practitioner Deirdre Breakenridge.

Master Supercharged PR Techniques Based on the Latest Social and Online Platforms!

Three...