Dick Blatt

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Learn Popular Retail Strategies (Collection)

by Richard Hammond, Rick DeHerder & Dick Blatt

The world's #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today's best retailers, like TopShop, IKEA, and Best Buy. ...


Shopper Intimacy: A Practical Guide to Leveraging Marketing Intelligence to Drive Retail Success

by Rick DeHerder & Dick Blatt

Retail marketing is undergoing cataclysmic change, driven by upheavals in media, consumer attitudes, and the retail industry itself. Retailers know they must invest more heavily in marketing, both to build brands...