Gary C. Woodward

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The Perfect Response: Studies of the Rhetorical Personality

by Gary C. Woodward

The Perfect Response offers a framework for assessing the nature of fluency, and explaining the personal attributes that account for why some communicators excel more than most in connecting with others.


The Rhetoric of Intention in Human Affairs

by Gary C. Woodward

Assumed intentions are embedded in virtually all forms of human discussion. The Rhetoric of Intention in Human Affairs draws on a vast range of resources to describe the social and psychological forces at work...


Center Stage: Media and the Performance of American Politics

by Gary C. Woodward

Exploring political communication as theater, Center Stage shows how American civic culture is both enriched and diminished by the ways journalists organize narratives about civic life. This up-to-date text...