Gary Schwartz

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Fast Shopper, Slow Store: A Guide to Courting and Capturing the Mobile Consumer

by Gary Schwartz

As a retailer, how can you leverage mobile technology to increase sales? Fast Shopper, Slow Store will show you how.

From Best Buy to Borders, retail stores are closing their doors forever. More and more, consumers...

The Impulse Economy: Understanding Mobile Shoppers and What Makes Them Buy

by Gary Schwartz

We live in a world where our mobile devices have become extensions of ourselves. We depend on them for instant connections to entertainment, social media, news, and deals. The phone has become our ticket, loyalty...