John C. Havens

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Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build their Brand (J-B International Association of Business Commun

Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build Their Brand

by John C. Havens, Shel Holtz & Lynne D. Johnson

While exposing the risks inherent in maintaining a nontransparent relationship with customers, Tactical Transparency provides a methodology that will help your organization create its unique plan to bring greater...