John Jantsch

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Duct Tape Selling: Think Like a Marketer-Sell Like a Superstar

by John Jantsch

Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to bestselling author John Jantsch. The traditional business model dictates that marketers own the...


The Referral Engine: Teaching Your Business to Market Itself

by John Jantsch

The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you.

The power of glitzy advertising and elaborate marketing campaigns...


The Commitment Engine: Making Work Worth It

by John Jantsch

Why are some companies able to generate committed, long-term customers while others struggle to stay afloat? Why do the employees of some organizations fully dedicate themselves while others punch the clock...


Duct Tape Marketing Revised and   Updated

by John Jantsch

Is Your Marketing as Simple, Effective, and Affordable as Duct Tape?

Let's face it, as a small business owner, you are really in the business of marketing.  The problem for most small business owners is that...


Duct Tape Marketing Revised and   Updated

by John Jantsch

Is Your Marketing as Simple, Effective, and Affordable as Duct Tape?

Let's face it, as a small business owner, you are really in the business of marketing.  The problem for most small business owners is that...