Mark Burgess

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The Social Employee: How Great Companies Make Social Media Work

by Mark Burgess & Cheryl Burgess

Build a successful SOCIAL BUSINESS by empowering the SOCIAL EMPLOYEE

Includes success stories from IBM, AT&T, Dell, Cisco, Southwest Airlines, Adobe, Domo, and Acxiom

"Great brands have always started on the...


Thinking in Promises

by Mark Burgess

Imagine a set of simple principles that could help you to understand how parts combine to become a whole, and how each part sees the whole from its own perspective. If such principles were any good, it shouldn’t...


In Search of Certainty: The Science of Our Information Infrastructure

by Mark Burgess

Quite soon, the world’s information infrastructure is going to reach a level of scale and complexity that will force scientists and engineers to approach it in an entirely new way. The familiar notions of...