Phil Baker

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Distribution: A Short Guide to Getting Your New Product or Invention to Customers

by Phil Baker

This is the eBook version of the printed book.

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats.

 ...


Invention Isn't Everything: Consumer Design Rules

by Phil Baker

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats.

 

The invention is often just 5% of what’s involved...


The Basics of Product Design Development

by Phil Baker

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats.

 

A quick, practical, step-by-step overview of...


You've Released a Successful New Product: Now What?

by Phil Baker

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats.

  

What to do after you get your product to market:...


Just Develop It!: Managing the Fast-Track New Product Team

by Phil Baker

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas into Money (ISBN: 9780137137473) by Phil Baker. Available in print and digital formats.

 

Don’t stop innovating once you’ve invented...


What You Need to Know Before Beginning Product Design Development

by Phil Baker

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats.

 

Start any product design project the right way--and...


The Role of Marketing in Launching New Products

by Phil Baker

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas into Money (ISBN: 9780137137473) by Phil Baker. Available in print and digital formats.

 

Maximize your new product’s chances of...


Outsourcing: Some Ideas about When and Why to Do It

by Phil Baker

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats.

  

When and why to outsource--and how to manage...


Design Matters--A Lot: Don't Develop Products Without It!

by Phil Baker

This Element is an excerpt from From Concept to Consumer: How to Turn Ideas into Money (ISBN: 9780137137473) by Phil Baker. Available in print and digital formats.

 

Why design matters more now than ever,...


The Book of Absinthe: A Cultural History

by Phil Baker

La Fee Verte (or "The Green Fairy") has intoxicated artists, poets, and writers ever since the late eighteenth century. Stories abound of absinthe's druglike sensations of mood lift and inspiration due to the...


From Concept to Consumer: How to Turn Ideas Into Money

by Phil Baker

In From Concept to Consumer, renowned product developer Phil Baker reveals exactly what it takes to create great products and bring them to market.

Baker’s product successes range from Apple’s PowerBook...