Rick DeHerder

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Learn Popular Retail Strategies (Collection)

by Richard Hammond, Rick DeHerder & Dick Blatt

The world's #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today's best retailers, like TopShop, IKEA, and Best Buy. ...


Shopper Intimacy: A Practical Guide to Leveraging Marketing Intelligence to Drive Retail Success

by Rick DeHerder & Dick Blatt

In Shopper Intimacy, two world-renowned retail experts draw on unprecedented in-store research to illuminate how shoppers actually think, feel, and act in retail environments. Then, they introduce the Retail...