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Soul of the New Consumer, The: Authenticity - What We Buy and Why in the New Economy

by David Lewis & Darren Bridger

Have you ever wondered why buzz beats hype, why cheap is chic, or why new consumers loathe doing the shopping? New consumers are revolutionizing the world of business, our culture norms, and our social expectations....


The Human Tradition in Modern Africa

by Dennis D. Cordell

This rich collection of biographies of African men and women adds a crucial human dimension to our understanding of the continent’s tumultuous history since 1800. They coped with upheavals such as the Atlantic...


Honky-Tonk Girl

by Charles , Jr. Beckman

Honky-Tonk Street-a dark, lonely, sordid edge of town where doom and despair reign supreme-a place where Johnny Nickles and the members of his jazz band are playing hot sets in seedy clubs among the whores,...


Global Diversity: Winning Customers and Engaging Employees Within World Markets

by Ernest Gundling & Anita Zanchettin

The Ascent of Media: From Gilgamesh to Google via Gutenberg tells the story of media from its earliest incarnation in the clay tablets of Gilgamesh, through the Gutenberg press, to Google and the unfurling world...


Great Leadership: What It Is and What It Takes in a Complex World

by Antony Bell

Hierarchical, command-and-control leadership is no longer viewed as the optimal approach to manage people who work in global enterprises and who have the capability and interest to run their own operations....


LiftOff Leadership: 10 Principles for Exceptional Leadership

by Betty Shotton

America is in the midst of a leadership crisis. Businesses, employees, and citizens are suffering because of it. A narrow definition of success that demands profit at all costs has caused great harm to our economy...


Textile Economies: Power and Value from the Local to the Transnational

by Walter E. Little

The economy of textiles provides insight into the fabric of social relations, local and global politics, and diverse ideologies. Textile production and exchange represent a key node for the intersections of...


Cultural Imperative: Global Trends in the 21st Century

by Richard D. Lewis

Will the tidal wave of globalization homogenize the world? Or will culture, which drives human behavior, maintain its influence?In The Cultural Imperative: Global Trends in the Twenty-first Century, Richard...


Blood Makes the Grass Grow Green: A Year in the Desert with Team America

by Johnny Rico

Outrageous, hilarious, and absolutely candid, Blood Makes the Grass Grow Green is Johnny Rico’s firsthand account of fighting the Taliban in Afghanistan, a memoir that also reveals the universal truths about...


Information Technology Risk Management in Enterprise Environments: A Review of Industry Practices and a Practical Guide to Risk Management Teams

by Jake Kouns & Daniel Minoli

  • Discusses all types of corporate risks and practical means of defending against them.
  • Security is currently identified as a critical area of Information Technology management by a majority of government, commercial,...


YouTube and Video Marketing: An Hour a Day

by Greg Jarboe

Fully updated with new information, including the latest changes to YouTube!

If you're a marketer, consultant, or small business owner, this is the guide you need to understand video marketing tactics, develop...


Droid 3 For Dummies

by Dan Gookin

This practical, full-color guide explains your Droid 3, inside and out

This guide to the hot new Droid 3 is just what you need to get the very most out of the next-generation smartphone from Google. Bestselling...


The Essentials for New Department Chairs

by Carolyn Allard

As a new department chair, you face many challenges?chief among them that you likely received little or no formal training in academic leadership. You may feel that you face these challenges alone, but in fact...


Strategic Planning Kit For Dummies

by Erica Olsen

Think and act strategically every time

In today's business environment, strategic planning stresses the importance of making decisions that will ensure an organization's ability to successfully respond to changes...


Multinational Colleges and Universities: Leading, Governing, and Managing International Branch Campuses: New Directions for Higher Education, Number 1

by John Wiley & Kevin Kinser

Dedicated to the hundreds of practitioners who work at international branch campuses (IBCs), this volume examines the unique challenges ICB professionals face in the leading edge of development in the global...


Tainted Love: A Nannies Novel

by Melody Mayer

Smart girls.

Things are heating up between Kiley and Jorge . . . but the fire isn't out between her and Tom either. Tom's used to hanging out with gorgeous models—how can a girl from Wisconsin compete with...


QuickBooks 2012 For Dummies

by Stephen L. Nelson

QuickBooks 2012 For Dummies is a big help for small businesses

Most businesses can't afford a Big Four accounting firm to handle their books. That's why so many small-to-mid-size businesspeople turn to QuickBooks...


J.K. Lasser's Small Business Taxes 2012: Your Complete Guide to a Better Bottom Line

by Barbara Weltman

The tax facts and strategies that every small business owner needs to know

Owning a small business is a big responsibility. While all small business owners seek to improve their bottom line, few realize all the...


PHP and MySQL 24-Hour Trainer

by Andrea Tarr

Step-by-step lessons for using PHP and MySQL in a unique book-and-video combination

Assuming no previous experience with PHP or MySQL, this book-and-video package is ideal reading for anyone who wants to go...


Introduction to Surface Engineering and Functionally Engineered Materials

by Peter Martin

This book provides a clear and understandable text for users and developers of advanced engineered materials, particularly in the area of thin films, and addresses fundamentals of modifying the optical, electrical,...