Corporate Social Responsibility is not Public Relations

Corporate Social Responsibility is not Public Relations

for $ 14.99 , or download a preview

14.99 Corporate Social Responsibility is not Public Relations https://covers.feedbooks.net/item/4076628.jpg?t=1619727531 https://www.feedbooks.com/item/4076628/corporate-social-responsibility-is-not-public-relations?utm_medium=uwishlist&utm_source=amazon

Research shows that CSR improves long-term business performance and that consumers prefer to patronise organizations with strong histories of social responsibility. Customers and employees are speaking with their values as well as their wallets! But consumers especially are sensitive to empty promises and want brands to be committed to the planet, sustainability and other social issues. This book argues that trust is at stake for every organization and is the reason… (more)


Book Details  


Publisher: Lid Publishing Limited (February 18, 2021)

Format: EPUB

Page count: 224 pages

File size: 1 MB

Protection: Drm+lcp

Language: English


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