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Hypnotic Writing: How to Seduce and Persuade Customers with Only Your Words

by Joe Vitale

Discover the secrets of written persuasion!

"The principles of hypnosis, when applied to copywriting, add a new spin to selling. Joe Vitale has taken hypnotic words to set the perfect sales environment and then...

Built-In Social: Essential Social Marketing Practices for Every Small Business

by Jeff Korhan

How to redesign your business for social relevance and profitable success

Marketing today is driven by the customer. The old mindset was finding customers for your products and services. The new one is collaborating...

The Content Marketing Handbook

by Robert W. Bly

The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns, avoid wasting time and money by...

Continuous Sales Improvement

by Eric Lofholm

What’s the secret to succeeding at sales? In Continuous Sales Improvement, master sales trainer Eric Lofholm reveals the simple but powerful strategy he’s taught to tens of thousands of students that anyone...

You Are The Brand

by Mike Kim & Todd Herman

Yes, It’s Possible to Build a Business around Your Expertise, Ideas, Message, and Personality. But First You Need to Realize — YOU ARE THE BRAND.

It’s no secret that more people than ever before are building...

Survive and Thrive

by John Meese

When COVID-19 became a global pandemic, somebody hit a reset button on the economy. Literally. Economists have begun referring to the 2020 event as the Great Reset as lockdowns and health scares caused dramatic...

A Requiem for a Brand

by Pradeep Chandra

Drawing from his extensive business management experience, Pradip Chanda turns traditional wisdom on its head when he proposes that brand loyalty is inversely proportional to the income and education levels...

The Conversion Equation

by PhD Terri Levine

The Conversion Equation is a no-nonsense guide for business owners to ensure their business gets more prospects, closes more sales, and makes more money immediately.

Times have moved on, yet businesses haven?t...

Mastering Marketing Agility

by Andrea Fryrear

The leading authority on agile marketing shows how to build marketing operations that can pivot freely and yet remain committed to priorities.

As a marketer, are you tired of chasing marketing fads and algorithm...

No B.S. Guide to Direct Response Social Media Marketing

by Dan S. Kennedy & Kim Walsh Phillips

Everyone’s Talking About It.

But Nobody Knows What They’re Talking About.

Social Media Examiner’s 2018 Social Media Marketing Industry Report found that only 10% of respondents strongly agree that they can...

Ultimate Guide to Amazon Advertising

by Timothy P. Seward

"This timely book is perfect for every brand or product marketer who wants to fully leverage the Amazon platform?both for sales and brand exposure. Timothy?s practical step-by-step advice is simple to follow...

Architecting Experience

by Scot R Wheeler

This second edition of Architecting Experience offers actionable insights into the practice of conversion science; the methodological application of strategy, measurement and analysis in pursuit of transactions...

Regulating Content on Social Media

by Corinne Tan

How are users influenced by social media platforms when they generate content, and does this influence affect users? compliance with copyright laws?

These are pressing questions in today?s internet age, and Regulating...

Ultimate Guide to Social Media Marketing

by Eric Butow, Jenn Herman, Stephanie Liu & Amanda Robinson et al.

  • A total of 73 percent of small businesses invest in social media marketing which is tied with websites as the top digital marketing channels
  • Only 49 percent of companies have a documented social media strategy--this...

  • Resurrecting Retail

    by Doug Stephens

    Few crises in modern history have so completely disrupted every aspect of daily life as has the Covid-19 pandemic. What began as a small medical ripple in Wuhan, China, a city many of us had never heard of,...

    Resurrecting Retail

    by Doug Stephens

    Few crises in modern history have so completely disrupted every aspect of daily life as has the Covid-19 pandemic. What began as a small medical ripple in Wuhan, China, a city many of us had never heard of,...

    My Life In Color

    by Dario Rabozzi

    Have you ever wondered why there are people in the world who, despite life being particularly hard on them, have managed to positively react, bringing out the best in themselves? We all agree on one thing. Keeping...

    The Business of Belonging

    by David Spinks

    "A tactical primer for any business embarking on the critical work of actively building community."?Seth Godin, Author, This is Marketing

    "This book perfectly marries the psychology of communities, with the...

    Summary of Influence

    by Alexander Cooper

    Summary of Influence

    Influence, a classic book, written by Dr. Robert B. Cialdini, explains the psychology of persuasion. Though this book focuses on the persuasion tactics of marketing and sales organizations,...

    Search Engine Optimization

    by Jim H. Tracy

    ARE You Looking For A Powerful Search Engine Optimization (SEO) Arsenal, And Cloud-Base Traffic App That Would AUTOMATICALLY Help You Dominate ALL The Major Search Engines VERY QUICKLY, Build Limitless Authority...